At aleena's® Studio, we specialize in crafting high-performance websites that not only look great but also deliver measurable results. A slow website is frustrating. Users expect pages to load instantly, and even a small delay can lead to lost visitors.
"Studies show that a 1-second delay in loading time can reduce conversions by 7%. Speed isn’t just a technical metric—it directly impacts business success."
How Speed Affects SEO & Mobile
Google prioritizes fast-loading websites in search rankings. If your site is slow, it might not appear on the first page of search results. With more than 50% of web traffic coming from mobile devices, Google’s Core Web Vitals make mobile performance a critical ranking factor. If your site isn’t optimized for speed on mobile, you risk losing half of your potential audience.
What Slows Down a Website?
Technical friction is the silent killer of conversion. Several factors can make your site sluggish:
- Large images without compression
- Unoptimized code (excessive JavaScript, CSS, and HTML)
- Too many HTTP requests from third-party scripts
- Slow hosting with limited bandwidth
- No caching strategies
Strategic Improvements
To improve performance, we focus on minifying files, enabling global Content Delivery Networks (CDNs) to deliver data faster based on user location, and utilizing browser caching. Choosing a fast hosting provider—such as managed or cloud hosting—is the final piece of the performance puzzle.
The Business Impact
Investing in website performance means happier users, better rankings, and increased revenue. Faster websites lead to higher conversion rates, improved user satisfaction, and lower bounce rates. If your site is slow, now is the time to fix it.